Brief Biography
She has more than 32 years of solid working experience in Information Technology (IT) primarily emphasizing the technology areas restructuring, pursuing the productivity boost, and cost reduction. She was also able to sponsor the following highlights: innovation projects, digital transformation and AI. Fernanda has broad international experience with cross-functional teams of up to 50 employees.
Strongly oriented on the ongoing transformation of the IT area, she has historically been seen as a Business Partner supporting the businesses within the company. Highly graduated with a Bachelor's Degree in Marketing (1997), and an MBA in AI and Digital Transformation, PUC (2020), Fernanda is currently studying Coaching at the Brazilian Coaching Institute. Fluent in English, Intermediate in Spanish.
She worked in International Companies such as Europ Assistance, Allianz Group, Page Group, IBM and Philips Electronics
Achievements
Develop the Contact Center Software (tailor-made) based on previous experience in this sector. Increasing productivity by over 40%, reducing costs by 8M BRL.
WhatsApp customer experience - digitalization
Deploy the AI tool to a fluid conversation through WhatsApp to request a service, questions and sell products.
Competencies
Leadership; Strategy; Time Management; Communication; Negotiation; Project Management; Strategic Planning; Process-oriented, Result Oriented and always looking for solutions and Innovation