EzBagz - Self Service Bag Drop Solutions

The primary objective of the EzBagz project is to enhance and revolutionize the passenger experience within the framework of the company's overarching digital transformation (DX) initiatives and the Future of Airports Operations strategy. The design of EzBagz is a proven and accepted system which fulfills International standards and delivers state of the art technology with beautiful and functional design. The specific goals include:

1. Innovative Technology:

Adding state of the art fully automated Self Service Bag Drop units in a unique design based on the latest technology Flex.Go that gives the airport an improved look and unrivaled efficiency of passenger check-in.

1. Seamless Passenger Processing:

Implement self service bag drop technology to facilitate smooth verification of passengers at the touch points throughout the airport journey. Eliminate the need for physical document checks, enhancing efficiency and reducing processing time.

1. Integration with Future of Airports Operations Strategy:

Align the EzBagz project with the broader Future of Airports Operations strategy, ensuring synergy and coherence with the company's long-term vision for optimizing airport operations and enhancing overall passenger satisfaction.

1. Optimized Use of Key Technologies:

Future proof with biometrics One Identity solution to enhance the overall effectiveness of the passenger processing system, providing a unified and secure identity management solution that aligns with industry standards and best practices.

1. Enhanced Security and Compliance:

The implementation of facial biometric technology complies with all relevant security standards and regulations. Guarantee the protection of passenger data and privacy while enhancing overall security measures at airports.

1. User-Centric Approach:

Prioritize the creation of a passenger-centric experience by focusing on user-friendly interfaces and processes. Solicit feedback from passengers to continuously refine and improve the EzBagz system to meet evolving user expectations and preferences.

1. Operational Efficiency and Cost Savings:

Streamline airport operations by reducing manual document checks and improving overall efficiency. Identify opportunities for cost savings through the implementation of automated, technology-driven processes.

1. Stakeholder Collaboration:

Foster collaboration with relevant stakeholders, including airport authorities, airlines, and regulatory bodies, to ensure a smooth and coordinated implementation of the EzBagz project. Address concerns, obtain necessary approvals, and establish a collaborative ecosystem.

By pursuing these objectives, the EzBagz project aims to set new standards in passenger experience, security, and operational efficiency within the context of the company's broader digital transformation and Future of Airports Operations strategy.

Each EzBagz units shall be equipped with following standard Components:

Hardware:

-19 inch Touch Screen display

- Passport/ID reader

- SBD PC

- Check-in conveyor belts with PEC sensors

- Camera solution for bag measurement

- Weighing scale with passenger and scale display

- Intrusion sensors

- 2 Nos Tipping device

- Receipt Printer

- SBD Control panel with 1x PLC

- Barcode reader

- Cove lights

- Modi Facebar Biometric Camera

Software:

- Materna IPS Flex.GO - Dual Lane

Network:

- AWS Cloud Service

- Meraki Routers

Implementing the EzBagz project that involves various external stakeholders and requires multiple integrations with different parties is a complex undertaking. The intricacies of such a project extend beyond the technical aspects, delving into collaboration challenges, privacy concerns, and the opposition to the principles underlying the deployment of facial biometrics.

1. Diverse External Stakeholders:

• Challenge: Managing diverse external stakeholders, including airport authorities, airlines, engineering department, technology vendors, and regulatory bodies, adds complexity. Each stakeholder has unique requirements, expectations, and compliance standards.

• Solution: Establishing clear communication channels, engaging in collaborative decision-making, and ensuring alignment with the goals of all stakeholders can help navigate this complexity. Regular meetings and consultations facilitate a shared understanding of project objectives and foster collaboration.

2. Multiple Integrations:

• Challenge: Integrating self service bag drop technology with multiple parties, such as baggage handling systems (BHS), security protocols, and EZPaz integration, requires meticulous coordination. Compatibility issues, data synchronization, engineering and system interoperability pose significant challenges.

• Solution: Employing standardized protocols, thorough testing procedures, and robust communication channels can mitigate integration challenges. A phased integration approach, starting with key systems, allows for comprehensive testing and adjustments before expanding to other components.

3. Privacy Concerns:

• Challenge: Deploying facial biometrics raises privacy concerns among passengers, as their facial data is sensitive and requires stringent protection. Complying with data protection regulations and gaining public trust is imperative.

• Solution: Implementing robust privacy measures, obtaining informed consent, and ensuring compliance with data protection laws demonstrate a commitment to safeguarding passenger privacy. Transparent communication about data handling practices helps alleviate concerns and builds trust.

Successfully managing the complexity of BHS engineering and biometric processes involving multiple stakeholders and integrations requires a holistic approach. By fostering collaboration, addressing privacy concerns, countering opposition through transparent communication, and ensuring compliance with regulations, organizations can enhance the chances of success in the airport environment.

The EzBagz project redefines the airport experience by serving as a unified token for various services, seamlessly connecting passengers to multiple facilities such as check-in, security clearance, lounge access, and boarding. Eliminating the need for traditional processes, EzBagz streamlines the customer journey, alleviating stress and enhancing convenience. This heightened experience fosters customer satisfaction, cultivating a positive impression that increases the likelihood of passengers choosing the airport for future travels.

Integration of EzBagz as a self-service bag drop solution brings about significant time and cost savings for passengers, airlines, and airports alike. Passengers can efficiently complete tasks and transactions, bypassing lengthy queues and minimizing wait times. This time-saving element enhances the overall customer experience, making travel more enjoyable and hassle-free. The efficiency gains contribute to increased passenger satisfaction and loyalty.

The EZBagz project is strategically implemented at Kuala Lumpur International Airport (KLIA) Terminals 1, at check in counter row B. KLIA Terminal 1 serves as a major hub for domestic and international flights, hosting a range of airlines and accommodating millions of passengers annually. This project marks the initiation of the self-service baggage drop (SSBD) solution, revolutionizing the passenger experience. The supplementary EZBagz will be implemented across all Terminals 1 and 2 in 2024 and 2025.