Teez Integrated Marketplace
- Customer
- Teez
- Project manager on the customer side
-
- IT Provider
- Teez Technologies
- Year of project completion
- 2024
- Project timeline
- January, 2024 - December, 2024
- Project scope
- 75200 man-hours
- Goals
-
- Vertically integrated marketplace automation suite, from sellers to logistics to the customer
- World-fastest order execution: 1-day delivery across a 2,500 km wide country
- Excellent speed in all other aspects: 1 day from a pallet to sales, 1 minute to order, AI-driven listing and search
- Throughput of 100,000 items per day, with 99.9% of orders delivered on time and as requested
- Zero vendor-dependency, using only open-source components and cloud-agnostic infrastructure
- Ready for global commercialization
- Project Results
-
- In 6 months, we've deployed Android and iOS apps, WMS handling 100,000+ SKU
- Commercial operation with 1-day delivery to 32 cities across Kazakhstan
- 99% total order reliability currently, 99.9% projected by completion date
The uniqueness of the project
- Customer app, supplier management, inventory, logistics and point of sale are combined in one suite of systems, separate, but working in tight concert. The most unique component is the warehousing and logistics system (WMS).
- Existing WMS are, for the most part, designed with an industrial mindset, to support a wide array of manufacturing or logistics company processes and give their users flexibility. This is impractical for a marketplace dealing in fast-moving consumer goods. Our tests have shown vendor WMS to require 20-30 user inputs per order served.
- We have built a "customer-centric" WMS, which streamlines the user's work, requiring as few as 5 actions per order, 3 of which are hands-free. The operators are guided through their entire journey with LED lights, requiring as little as 1 day of training, while the system's strict process controls provide a 99.9% order deliver accuracy, compared to 99.7% for best vendor solutions. This contributes to 1-day order execution at a cost per order that is 40% lower than the country-adjusted average.
- Used software
-
C# 12
.NET Core 8.0
Flutter 3.24React 18.2OpenStackOS: Almalinux, Debian, Ubuntu 24.04 LTS
DB: PostgreSQL, Redis, ClickHouse 24
CI/CD: Gitlab ci, Github Actions, Kubernetes 1.28
Monitoring: Grafana, Mimir, Loki, Prometheus, Grafana Alloy, Serilog 8, OpenTelemetry 1.9.0, Apache Superset
Deployment: Helm, ArgoCD, Fastlane, Terramate (Terraform)
DataStream and Batching: Apache Airflow, Apache Kafka
- Difficulty of implementation
-
- Difficult geography: Kazakhstan is the size of the entire Eurozone and 2,500 km across.
- To deliver goods within 1 day, we have to fit picking, sorting, packaging, shipping to the airport, loading, air freight, unloading, and last mile delivery all in 24 hours. This leaves less than 1 hour for all warehouse operations.
- High availability: both customer-facing and employee-facing parts must function 24/7 without any pause for upgrades.
- High load and throughput: customers view 1000+ items per visit, requiring several billion photos served per day.
- Unreliable networks: to counter the outages, multiple-redundant paths had to be implemented across all components.
- Short timeframe: only 6 months to deliver a MVP and 12 months to hit target metrics.
- Zero legacy: to ensure IP purity, all previous code had to be abandoned, and the new project built from scratch, in new languages, by new developers.
- Tough market: Kazakhstan is dominated by Kaspi and being aggressively expanded into by Ozon, Wildberries and Temu. Success against strong competition is intended to prove the system's technological advantage for the global market.
- Project Description
-
We've started with only founders' ideas and experience in 2023. Having secured funding, we've started development in February 2024. To keep the IP safe from legal challenges, we had to build everything clean-sheet, without reliance on previous documentation or any developers that have seen any code from our founders' past projects.We've picked the latest and highest-performance technology stack: C# for the back-end, Flutter for the mobile apps
- Existing WMS are, for the most part, designed with an industrial mindset, to support a wide array of manufacturing or logistics company processes and give their users flexibility. This is impractical for a marketplace dealing in fast-moving consumer goods. Our tests have shown vendor WMS to require 20-30 user inputs per order served.
- We have built a "customer-centric" WMS, which streamlines the user's work, requiring as few as 5 actions per order, 3 of which are hands-free.
- The operators are guided through their entire journey with LED lights, requiring as little as 1 day of training, while the system's strict process controls provide a 99.9% order deliver accuracy, compared to 99.7% for best vendor solutions. This contributes to 1-day order execution at a cost per order that is 40% lower than the country-adjusted average.
- Project geography
-
- The company is headquartered in Abu Dhabi, United Arab Emirates.
- Delivery and pick-up points are available in 32 cities across Kazakhstan, covering 90% of the population.
- Our intermediate warehouses are located in Yiwu, Tsinghua, Zheijan Province, China and Almaty, Kazakhstan.
- Our main 9-building logistics center has been newly built near Karaganda, equidistant to Kazakhstan's largest cities.
- The development team is spread across Almaty, Astana, Belgrade, Tashkent, various cities in Thailand and the UAE.