background Layer 1

Meta Adds AI Comment Generation Test Feature to Instagram

Meta is testing the use of artificial intelligence on Instagram to help with commenting, according to X user Jonah Manzano.

Short video how it works pic.twitter.com/WdVOxcumZa
— Jonah Manzano (@jonah_manzano) March 15, 2025

While analyzing the new features, he noticed the offer "Write with Meta AI." The tool allows you to generate comments to publish under your friends' posts. 

The service is hidden under the pencil icon next to the text line for those users who have access to the test functionality. After clicking the button, Meta AI will analyze the photo and offer three options for comment. 

For example, if the image shows a smiling person giving a thumbs up in their living room, the AI ​​will suggest writing a message like this:

  • "I like the cozy atmosphere";
  • "great place for a photo shoot";
  • "nice living room decor."

If the user doesn't like the comments, you can generate others.

Meta regularly tests new AI features. Last year, it tested summarizing comments on Facebook. 

Let us recall that in June 2024, the company's CEO Mark Zuckerberg announced the addition of AI characters to Instagram, created by authors using AI Studio.

We use cookies for analytical purposes and to deliver you the best experience with our website. Continuing to the site, you agree to the Cookie Policy.